ShelfStep
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Try the demo
Pricing
Simple pricing for every stage
Start free, upgrade when you’re ready to move faster. No card required to begin.
Free
$0
Try ShelfStep and get your first product moving.
Start free
1 active launch
Up to 5 team members
Guided plans & checklists
Pricing & readiness tools
Community support
Pro
Popular
$29
/mo
Everything a solo maker needs to get to shelf.
Get Pro
Unlimited launches
Up to 15 team members
Full AI suite — advisor, tailored plans, sell sheets, label & food-safety review
AI co-packer & supplier outreach
Marketplace selling
Calendar sync
Email support
Studio
$99
/mo
For teams and multi-brand food businesses.
Get Studio
Everything in Pro
Unlimited team members
Multiple brands / workspaces
Priority support
Onboarding help
Questions
Can I try it before paying?
Yes — the Free plan and a full live demo let you explore everything before you spend a cent.
Can I change plans later?
Anytime. Upgrade, downgrade, or cancel from your billing settings — changes take effect right away.
What happens if I hit the Free limits?
You’ll be prompted to upgrade when you add a 6th member or a second launch. Nothing you’ve done is lost.